Booths – Supermarkets
For most of us, the supermarket is
now a way of life. A one-stop convenience store where
we can quickly grab the essentials. But what we gain
in time we often lose elsewhere as the major players
simply pile it high, sell it cheap
and try to please all of the people all of the time.
Which, of course, is impossible. Something has to give.
Usually it’s service. Often it’s quality.
Sometimes it’s choice. Fortunately, there is another
approach to being a supermarket and it’s one the
‘Big Four’ will always struggle to achieve.
It’s called flexibility, which
means adding the unusual option of buying locally for
their local market. It’s all about knowing your
customers...their likes and their dislikes. It’s
about recognising that shopping, especially for food,
is not so much a matter of trends as a simple matter
of taste.
And it’s what makes Booths so
different. Every buyer at Booths concentrates on providing
what their customers want...not what they want their
customers to have. That’s why the manager of every
Booths supermarket has a big say in exactly what items
to carry in their store.
And it’s why you, the customer,
will usually find what you want on their shelves . .
. because they listen to your suggestions. All of which
explains why your local Booths could have not one local
cheese on the shelf, but probably 40 or more.
It’s why they still lead the way in organic produce.
It’s why Booths coffee arrives in your store less
than 24 hours after roasting. It’s why every ounce
of their fresh meat is 100% British.
Happily, none of this has to cost
you any extra. On price, Booths are as competitive as
the major players. Their weekly ‘Best Buys’
include huge savings on household names. And the friendly
smile you get from all of the staff is just a part of
the service.
So while the national chains offer
to roll back prices, make life taste better or boast
that every little helps, Booths have a simpler proposition.
They welcome you back to the traditional
experience of shopping for pleasure . . . for the big
brands and for a lot of special things too. The kind
of things that have won them everything from ‘Supermarket
Wine Merchant of the Year’ to a Gold Medal for
their own-recipe sausages.
Booths. It’s best to be different.
Booths have supermarkets in
the following counties:
4 Fishergate,
Preston,
Lancashire
PR1 3LJ
More
Supermarket Reviews
http://www.booths-supermarkets.co.uk
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